Media planning for police recruitment and crime prevention campaigns.
The Mayor's Office for Policing and Crime (MOPAC) awards a contract for media strategy and planning services to support police officer recruitment campaigns and crime prevention initiatives. The contract also serves the National Counter Terrorism Policing Headquarters (NCTPHQ) to raise public awareness of security threats and encourage reporting. The scope includes planning the buying of advertising across various channels. The contract is awarded under a framework agreement, indicating pre-qualified suppliers. No specific value or duration is provided, but the nature suggests a medium-term engagement.